Episode 34 of Being Indispensable is the first of two episodes that focus on the way engaging in social media can be a great way of demonstrating how proactive, strategic and indispensable they can be. In the first episode Liz explains the benefits that Executives can gain if they harness the power of social media. The idea for these two episodes came from a post on LinkedIn written by Liz.
People now spend more time using social media than they do watching television and social media engagement is a top priority for most organisations today. Getting your Executive to understand why they need to make social media engagement a priority is something that is top of mind for indispensable assistants.
In Episode 34 it’s all about the WHY. Episode 35 will discuss the HOW with advice and practical tips to help put in place systems and processes that will enable Executives to start moving towards regular and consistent social media engagement.
Articles mentioned in today’s episode:
https://www.fastcompany.com/3056970/yes-even-ceos-need-to-use-social-media-and-do-it-well
http://www.cnbc.com/2017/04/13/the-surprising-reason-why-ceos-should-be-social-media-savvy.html
https://www.inc.com/john-rampton/10-ways-to-participate-in-social-media-strategy-as-ceo.html